How to Make Your Business “Go Digital” FAST.
What started as social distancing and self-isolating has now escalated into shelter-in-place orders from various counties in the US. That means several industries are now completely shut down, and we don’t know for how long. With people spending more time online, it looks like online shopping is one thing that’s surviving COVID-19. It’s time for […]
Make the Most of Your Amazing Content | Goodbye Writer’s Block
You finally cranked out that blog post; it took more time than you’d like to admit. You quickly post it on your social and… that’s it, right? You’re happy it gets 350 hits, and you don’t think twice about that content ever again. But now you’re sitting in your thinking chair, trying to come up […]
Organic Content v. Paid Ads
Since our inception in 2014, we’ve worked with many small business owners through many fields and industries. By far, one of the most common misconceptions is that organic content and paid advertising are one and the same. So in this post, we’ll cover the differences between the two and why you should be using both […]
Facebook Live Video Best Practices
Facebook live videos are some of the most engaging content out there. Since launching, over 2 billion people have watched live videos, people spend three times more time watching live video, and live videos often get six times as much engagement. To create successful live videos though you’ll want to follow our tips and best […]
7 Ways To Boost Engagement
Engagement is key to developing a strong social presence. The best way to increase your engagement rate on social media is by understanding your audience. What do they want to see? It’s different for every brand but there are a few common techniques successful marketers use to increase engagement. Here are seven things to include […]
Does Your Marketing Plan Need A Content Strategy?
Content strategy is important to mapping your social media presence. It is the overall vision that guides the voice of a brand in order to achieve a specific business goal while appealing to a certain target market. But does your social media marketing plan really need a content strategy to be effective? YES! Read on […]