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Why and How Do Coupons Work
Marketing & Branding

Why And How Do Coupons Work?

In 1887, Coca-Cola created one of the first coupons, and it changed the marketing world forever.  By 1913 Coca-Cola had

Psychology of Coupons
Marketing & Branding

Psychology of Coupons

Coupons are more than just sales, percentages off, and discounts. Coupons, deals and special offers drive new customers, increase brand

Facebook Boycott
Agency News

Facebook Boycott

On June 17th many civil rights groups, including the NAACP, asked brands to boycott Facebook by stopping ad spend on

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