Top Four Summer Trends for 2022

Social media has become an integral part of everyday life, whether it be through business or personal use. Staying on top of trends and strategically making content is key when it comes to remaining relevant. Here are the top four of the social media trends for summer 2022 to be aware of either for your […]

How to Appraise the Value of Social Media

Social media is a great marketing tool and impacts every aspect of your brand, business, or service. In order to fully understand the value it could bring to your business, it is important to understand how to appraise or measure it. Businesses know when their marketing strategies are working in their favor by bringing in […]

How Digital Creators Are Changing the Game in Social Media

Digital marketing has never been more vibrant and important for different brands and businesses. At the end of 2021, many predicted the new social media trends of 2022 that would include more digital creators or influencers from other platforms in various ways.    Influencer Marketing The platform, TikTok, has increased creator engagement because of the […]

What is Search Engine Optimization (SEO) and Why Is It Important?

If you’ve ever set up a website for yourself or your business, chances are that you’ve heard the phrase “SEO” or, to make it even more complicated, “Search Engine Optimization.” The question is- what is SEO, and why does your site need it? What is SEO? The answer is right there in the name, if […]

New Year New Social Media Strategy

2022 is the year to CRUSH your social media goals! Whether you’re trying to gain followers for your business profile, get more likes on your posts, or boost your rating- anything is possible!  Community Management Community management goes a long way with your followers. Sharing content is one thing, but giving your followers a space […]

Grow your business and attract customers with social media

In today’s day and age, it seems like everyone is on social media. It comes in all different forms; a picture of food from a restaurant, sharing a memory with your friends, or highlighting a new product you found. Sharing with your followers is as simple as the click of a button. If you have […]

How to Grow Your Small Business on TikTok

Increasing Engagement Organically: Be Relevant  On TikTok, it’s all about paying attention to trends. Trends are rapidly changing on the platform, so you’ll have to keep up with the pace of the over 1 billion monthly users (yeah- you read that right) that are constantly interacting with the platform and making slight changes to its […]

Why Social Media is More Important than Ever

The past couple of years have seen an already increasingly digital world turn almost entirely virtual at the drop of a hat. Due to the COVID-19 pandemic, our lives primarily moved online, and businesses reevaluated how they connect with their customers, with many deciding to focus on their social media presence. Social media usage increased […]

How to Handle Bad Customer Reviews

Customer reviews are great for building your company’s reputation. When customers are raving about your wonderful services, it’s easy to thank them and show your appreciation. Unfortunately, it’s not always that simple. Even the greatest businesses will get bad reviews from time to time and learning how to respond will help you repair the relationship […]